Nourishing minds through Food Security

 

According to World Health Organisation (WHO) food insecurity has emerged as a global crisis following the global economic meltdown.  According to the 2004 report of the Food and Agriculture Organization (FAO) on the state of food insecurity in the world, more than 814 million people in developing countries are undernourished. Of these people, 204 million live in countries of sub-Saharan Africa, including South Africa.

Despite the political and economic advances seen in South Africa since 1994, the country is plagued by poverty and unemployment and, following the recent global economic crisis, by steep food and fuel prices, high-energy tariffs and increasing interest rates. These adverse conditions have placed severe pressure on ordinary South Africans already struggling to meet their basic household needs. Thus, a proper definition of the term “food insecurity” and measures that are suitable for the South African context must be urgently developed.

Food security is said to exist, in accordance with its international definition, when in a society all people at all times have enough food for an active, healthy life. Food security as an umbrella term includes:- (i) the availability of food that is nutritious and safe; (ii) an assured ability to procure and acquire food of good quality in a socially acceptable way (e.g. without resorting to emergency food supplies, scavenging, stealing or similar coping strategies). In contrast, food insecurity exists when food is not easily accessible and households have difficulty securing adequate food.

picture1Food security is a major citizenship driver for Tiger Brands and we understand the importance of private sector’s contribution to alleviate poverty especially in the marginalised and underprivileged communities.  As a leading food manufacturer in South Africa, we acknowledge the responsibility and role we can play in food and nutrition security. The Tiger Brands’s CSI initiatives are geared towards promoting access to food through a network of stakeholders and role players.  We constantly look for opportunities to create a sustainable social impact by partnering with various strategic and social partners.  These include government, key NGO’s customers, suppliers and other relevant stakeholders.  We believe that a collective effort is fundamental if the issues relating to food security are to be tackled and resolved.  Through Tiger Brands’s Group CSI works with NGO’s to serve 12 million meals annually in disadvantaged communities.  Through the NGO’s, Tiger Brands donates food parcels to families of vulnerable children as well as child-headed households.  In partnership with African Children’s Scheme, the company’s bread subsidiary (Albany) each year provides more than 613 000 loaves of bread and 3 156 litres of Black Cat peanut butter to feed malnourished children, orphans, child-headed households, chronically ill patients and poor children between the ages of 1 and 18.  Another strategic partnership includes the Shoprite & Albany Soup Kitchen project, where 3.5 million people across the country are fed annually.

Employee Volunteerism

2014-06-19-20-00-41

2014-06-20-12-48-38Tiger Brands Group encourages employee involvement in community-related initiatives which benefit orphans, children, women, people infected with HIV/Aids, the disabled and the disadvantaged.  For Mandela Day, since it’s inception, over 200 employees get involved annually in activities as per Mandela Day themes around food security, education, literacy, shelter and infrastructure services.

Tiger Brands CSI Strategic Focus Areas

  • Food Security: Nutritional Support Programme;
  • Green Environment:  Carbon footprint in our products i.e Recycle, Reuse and Waste Reduction;
  • Small Medium Enterprise:  Small Holder Farmers.

FAST FACTS                                                                             

  • 12 million daily meals served in communities annually;
  • 110 000 food parcels distributed annually, Nationally;
  • 31 000 children benefit from milk and sandwich donations;
  • Active charity organisations.

Key Partnerships

  •  African Children’s Feeding Scheme – provision of Albany bread, Black Cat Peanut Butter and food parcels to those in need;
  • Buhle Farmers Academy – provision of dry food stuff for student meals in support of farmer development;
  • Love to Give:  Is situated in Stellenbosch, assist the community of Kaymandi by providing nutritional meals to over 2000 children each day;
  • Nelson Mandela Metropolitan University(NMMU) community projects – provision of meals to disadvantaged students;
  • Building the Wall:  provides nutritional meals to and support to a community of Plettenberg bay.

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